Hello Ian.

You can achieve this if you use "string" type columns.

For example, to have an image in a cell, which also has a link on it, you'd need to enter this:

<a href="http://www.google.com" target="_blank"><img src="http://link-to-the-image.png"></a>

It will show an image in a cell, and when you click on it, it will open a new tab and take you to Google's home page. Please make sure you enter the full URL (http:// or https://).

Same goes for text, just instead of "<img src" you would insert custom text.

Best regards.